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In your social media marketing, give prizes to your milestone likers or followers. Give away gift certificates or interesting things related to your product to your hundredth, thousandth and millionth followers. Not only will this encourage people to subscribe to your content, the winner will rave for a lifetime about how great your particular widget is.

Connect your blog to Linkedin by putting a share button at the top of the page. Because of its nature, Linkedin has users who are generally people with influence who have higher incomes, meaning plenty of potential customers with money to spend on your products and services. With more than 100 million people using Linkedin, it is a great opportunity using social media to market your business without spending a dime.

In your social media Digital marketing companies, give prizes to your milestone likers or followers. Give away gift certificates or interesting things related to your product to your hundredth, thousandth and millionth followers. Not only will this encourage people to subscribe to your content, the winner will rave for a lifetime about how great your particular widget is.

Harness the power of social media to make user-friendly storefronts that appeal to a wider customer base. On top of your own existing website, use Facebook to create a store that can be accessed from all of your online messages. People that use Facebook often play around on the site and may run into your product selection, and may even buy something while on Facebook. You can have them make their purchase without leaving Facebook to go to your main site, which is usually their preference anyway.

Offer exclusive deals for social media fans. Offer customers something exclusive that is unavailable elsewhere. Try opening up contests for your fans. If not, offer an exclusive price reduction or coupon savings just for followers to enjoy. You can also limit your announcements to your social networks.

Post new messages on Twitter often so your updates are not buried by the feeds of your followers. With Twitter it is very much about volume and quality. You need to post often. Use Twitter's character limits to your advantage, and split one event or update into several small updates.

Always remain positive when marketing via social media. People like to be around others and things that make them feel good. Bad mouthing others or making negative statements can lead to others viewing your product or service negatively. Be sure to keep this in mind on your personal page as well if you have one.

Giving away freebies via your social profile is a great way to entice new followers. A lot of people actively hunt freebies, making this an ideal way to drive new traffic to your networking profiles. Simply decide on the freebie, then go to some of the popular freebie social media profiles and post a link to where customers can get the freebie.

Do not forget to post a link to your website or blog on your social network profiles. If someone hears about your products on a social network, they will need to have access to more information and see what you use as a storefront before they can decide to buy anything.

It's important that you respond to questions and comments promptly if you want to use social media marketing successfully. It is easy to miss a message or a remark, so each time you sign on to your site, make sure you look for these comments.

Establishing a strong presence on social networks can take some time. Before you can truly appreciate everything social media has to offer, you must develop an extensive network of fans and followers. Instead of analyzing your results after a month, wait a year to determine your overall progression.

Do not post irrelevant and trivial posts on your social media profiles. Always keep your posts professional and relevant. No one cares that you got a new cell phone, or that you are standing in line at the movies. These trivial posts should be reserved for your own personal profile, not your business profile.

Be sure your website is connected to each social media profile you establish. You can do this by adding "share" buttons for your visitors to easily share your website and content on their own social networking profiles. These widgets should be on the main page of your website, on each blog post and your RSS feeds.

Do your best to communicate with people on a personal level. Few customers want to communicate with a large and impersonal company. Your customers will have a better opinion of you if you are interacting with them.

Social media marketing can be used to make a more user-friendly storefront. Have an independent site that users can access, but also offer a more user-friendly store on sites like Facebook and Twitter. People who use Facebook too often can tend to get the two sides confused. For this very reason, it is advised to create separate social profiles and keep one for personal use. This can let them have easier access to your products, without making them leave Facebook and go to your site.